E n e r g i z i n g t h e E n e r g y P r a c t i t i o n e r
July 2003
Part A – The Energy Community Report Part B – Special Issue: Menopause and Getting Off Estrogen Part C – Special Issue: Introducing Your Energy Medicine Practice to Your Community
PtC
PART C
Special Issue: Introducing Your Energy Medicine Practice to Your Community
Contributor: Jeffrey K. Harris, MD ( Pictured left )
Contributor: Lydia Wong
01. Concepts
02. Ideas for Places to Offer an Introduction
03. Marketing Issues
04. Introduction 05. To do (examples)
06. Summary
07. (Alternative) Introduction (by David Feinstein) 01
01. Concepts
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The program needs to be
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short (about an hour)
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sweet (full of useful, basic information presented at a 9th grade level)
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full of pizzazz (entertaining, energizing, leaving people with a bigger smile and more energy than when they came in)
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It needs to suit your skills, level of ability, and interests
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It needs to sell your services (e.g. classes, workshops, videos, treatment, …)
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It needs to be based on an expert (which can be Donna and Energy Medicine and videos if it isn’t you)
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It needs to leave people with questions so they will contact you
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What to have with you depends on your background (see (2) above) and how you decide to run your program (e.g. brochures, cards, handouts; massage table; common household poisons to demonstrate energy checking; foods; supplements; Energy Medicine Book; Videos, etc.
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If you are presenting in someone’s shop or office, you need to showcase their products and services as well
02. Ideas for Places to Offer an Introduction
New Age stores, “free” universities, after hours school programs, other complementary practitioners, health clubs, other locations depending on your network and your interests.
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It is very important to view the space before you actually use it. You will get a feeling for what you can do there (e.g. is there room for a massage table, how many people will fit in the room, etc.)
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It is also important to know what kind of audience you will have, as it may affect your presentation
03. Marketing Issues
(see www.actionplan.com for general ideas)
Advertising, Cheap: Ask the owner of the location you are using whether they do any advertising, e.g. newsletter, e-mail, etc.
Provide a news release to local and neighborhood papers (call and ask how they want the information)
Your Core Marketing Message: Think about who your target audience is, what problems they have, how you can help them solve those problems, how you have succeeded at solving the problems of others, and what makes you different from everyone else. In your communications (e.g. brochure, presentation) share information that potential clients can use rather than trying to sell them on your services. Explain the benefits of your solutions, “what’s in it for them”. Talk about what will be different for them once they have received your services.
Have a sign-in sheet so you can follow up with interested people.
04. Introduction
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Ask audience members to sign in
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Thank your sponsor
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Introduce yourself (what you do, your background)
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Introduce Energy Medicine – Donna Eden and your training with her; the book (translated into many languages) and videos
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What is energy medicine and what is it good for? (alternatively, see David’s Introduction below)
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By improving and balancing the subtle energy flow in the body, this work has been used to improve health through increased immunity, decreased stress, increased strength and vitality, feeling more balanced, thinking more clearly, improving your coordination, and harmonizing your energies and your emotions
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Takes the best of ancient and modern energetic techniques including those from China, India, Ireland, and others
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For detection of energy imbalances I use techniques such as energy checking, points described thousands of years ago called alarm points, pulses, body scanning and others
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I address health issues through a variety of practices, including techniques that look like massage, acupressure, meridian tracing, and stimulation of reflexes which assist vascular and lymphatic improvement, and through teaching each client practices which they can do themselves as “homework”.
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Today, I’m going to briefly demonstrate some of these methods
05. To do (examples)
- demonstrate energy checking and use with environmental toxins (Drano, fabric softener, oven cleaner, bleach)
- spinal flush (use in the context of techniques which help you flush toxins and live in your environment)
- “oh my god” neurovascular reflex points to deal with some remembered trauma
- small intestine lymphatics and belt flow for flexibility
- surrogate testing
- homolateral test (crossed and parallel lines)
- polarity test (walking backward and forward)
- chakra testing and use of clearing techniques
- fairy flows
- other tests that you feel comfortable with
- anything that is interesting and relevant to your work!
06. Summary
In sum, I’ve discussed a bit of the background of energy medicine and how I apply its tools to detect and address a variety of health issues. What you have seen today is only a tiny part of the universe of energy medicine. My teacher, Donna Eden, has assembled and taught many techniques that we do not have the time to discuss today. Hopefully you have gotten an inkling of their ease of application and broad applicability, safety, and benefits. Anyone who is interested in further information may pick up a brochure, speak to me while I’m in the store, or call me for further information. I offer courses as well as personal appointments where I use these techniques. Thank you for joining me today.
07. (Alternative) Introduction
Contributor: David Feinstein
Energy medicine recognizes energy as a vital, living, moving force that determines much about health and happiness. In energy medicine, energy is the medicine, and energy is also the “patient.” You heal the body by activating its natural healing energies; you also heal the body by working with energies that have become weak, disturbed, or out of balance. Energy medicine is both a complement to other approaches to medical care and a complete system for self-care and self-help. It can address physical illness and emotional or mental disorders, and can also promote high-level wellness and peak performance. The essential principles of energy medicine include:
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Energiesboth electromagnetic energies and more subtle energiesform the dynamic infrastructure of the physical body.
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The health of those energiesin terms of flow, balance, and harmonyis reflected in the health of the body.
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Conversely, when the body is not healthy, the energies that produce illness can be shifted.
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To overcome illness and maintain vibrant health, your body needs its energies to:
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Move and have space to continue to move-energies may become blocked due to toxins, muscular or other constriction, prolonged stress, or interference from other energies
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Move in specific patternsgenerally in harmony with the physical structures and functions the energies animate and support. “Flow follows function.”
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Cross overat all levels, from the microlevel of the double helix of DNA, and extending to the macrolevel of the left side of the brain connecting to the right side of the body and the right side to the left.
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Maintain a balance with other energiesthe energies may lose their natural balance due to prolonged stress or other conditions that keep specific energy systems in a survival mode
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Flow, balance, and harmony can be non-invasively restored and maintained within an energy system by:
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Tapping, massaging, pinching, twisting, or connecting specific energy points on the skin
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Tracing or swirling the hand over specific pathways over the skin
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Exercises or postures designed for specific energetic effects
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Focused use of the mind to move specific energies
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Surrounding an area with healing energiesone person’s energies can influence another’s.
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Statement of Ownership, Membership and Copyright
The Energy Community Report is owned solely by Word Jenny, Inc., of Louisville, Colorado. It is published by Word Jenny, Inc. in collaboration with Innersource, of Ashland, Oregon, and The Energy Medicine Institute, of Ashland, Oregon. It is distributed by subscription only by Word Jenny, Inc., and back-issues are posted on the site of the Energy Medicine Institute (www.energymed.org). This publication is ‘of, by and for’ the energy practitioner. It is intended to be a place for peer collaboration among members: sharing of insight, asking for assistance, testing ideas, and improving the profession. The report is distributed by email to its members.
Kaelin Kelly, Editor
Les Squires, Technical Editor
Energy Community Report
Louisville, Colorado USA
Copyright (c) 2003 Energy Community Report